The Princes & the Sweet Pea Events Co.
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    • Home
    • About
    • Our Process
    • Investments
    • A La Carte Services
    • Contact Us
    • Client Login
The Princes & the Sweet Pea Events Co.
  • Home
  • About
  • Our Process
  • Investments
  • A La Carte Services
  • Contact Us
  • Client Login

About Us

What's In A Name? The Princes & the Lily Events Co., An Origin Story

Hi! My name is Anthonie "AJ" Rookard, and I am the owner and lead Event planner for The Princes & The Lily Events Co.! My journey to event planning started with the birth of my first child (the first Prince of The Princes &the Lily) when I visited every paper shop in my hometown of Spartanburg, SC to create the perfect baby shower invitation. After that experience, I was hooked! The attention to detail, all the moving pieces, and logistics to get everyone and everything to the right place at the right time--the complete chaos that makes the beauty of the event and its experience! Fast forward a couple more Princes and a Lily later paired with planning events for family and friends and 10 years honing my customer service and sales skills in Corporate America, The Princes & the Princes & the Lily Events Co is ready to deliver on the promise of taking the stress out of event planning so our clients can fully immerse themselves in the moments where life calls for celebration! 

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